AI For Charities: The Absolute Basics
A plain-English introduction to AI for charities, covering what it is, what the jargon means and which tool might suit your organisation.

If you haven’t used AI yet, or you tried it once and didn’t get much out of it, this is the place to start. The guide explains what AI tools actually do and what they’re good and bad at, and it doesn’t assume any technical knowledge. It compares the main tools, including current charity discounts, and helps you decide which one fits the way your charity already works. By the end you’ll have written your first useful prompt, with a simple plan for building confidence over your first week.
What you'll learn
- Understand the jargon
- Choose the right tool to use
What's included
- What AI is, explained without jargon, including what it’s good and bad at
- A jargon buster covering the eleven terms you’re most likely to come across
- A side-by-side example of a weak prompt and a strong one, and why the strong one works
- A comparison of ChatGPT, Claude, Gemini, Microsoft Copilot, Perplexity and no-code builders such as Base44, with charity offers checked in November 2026
- A simple guide to which tool to start with, based on the software your charity already uses
- A five-day plan for your first week
Free resource
Free
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